Enterprise-grade
business intelligence
for SMB

A fully-managed analytics subscription service designed for small (but growing!) companies.

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Turn your data into a strategic asset

Make confident decisions using a business intelligence service that comes with an expert team.
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Data warehousing & transformation

Centralize and prepare your data

Minnerva architects an analytics tech stack that is specific to your company, using the same technology that powers the largest companies in the world.

No need to hire a data engineer.

$127,028
Average salary
Based on data from Indeed.com as of August 2024
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Actionable visualizations

Beautiful, automated dashboards

We create fully customized reporting dashboards that always have fresh data from your systems. Access them anywhere, anytime (even on mobile).

No need to hire a business intelligence architect.

$118,275
Average salary
Based on data from Payscale as of July 2024
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Data-driven business optimization

An analytics partner to rely on

We do the heavy lifting to help answer your most urgent business questions, big AND small. Existing dashboards are updated and new dashboards are created on-demand.

Think of us as a business analyst at a fraction of the cost.

$106,257
Average salary
Based on data from Salary.com as of July 2024
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Business intelligence-as-a-service

A full data capability in one tidy subscription

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Modern data infrastructure

Unify data from all of your systems so it is accessible, always up-to-date, and ready for analysis.

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Freedom from manual reporting

Free your teams from hours of tedious work per week so they can focus on higher value projects.

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Full visibility

Easily zoom in to the granular details of your data and zoom out to a bird's eye view of the company.

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Speedy insights

Ask more questions about your business and receive more answers, faster.

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At your service

We are a full analytics and business intelligence department working alongside your existing teams.

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A deep relationship

Minnerva is your partner as you solve bigger and bigger challenges with the power of data.

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Features

Powerful and secure

Integrate your systems

  • Pre-built connectors for 100+ common data sources.
  • Custom-built connectors as needed for specialized systems.
  • Ingest e-mail attachments and Google Sheets as data sources.
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Clear insights lead to action

  • Engaging dashboards tell a story that is easy to understand.
  • Fully customizable chart types, layouts, and filters.
  • Share dashboards and collaborate across the company.
  • Dashboards can be scheduled for daily delivery by email, and accessed on mobile.
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Data security is priority #1

  • Your data is always stored securely in an encrypted format.
  • Customizable access controls (by user, role, or team) for sensitive data in dashboards and reports.
  • Masking and hashing of sensitive PII from your systems is available.
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You control your data

  • We never edit or modify the data in your source systems.
  • The tech stack we build is specifically for you. You own all data, reports, and dashboards.
  • There is always 100% separation of data between customers.
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Support

Frequently Asked Questions

01

Don't my systems come with reporting capabilities?

Good question! Pre-built reports are a one-size-fits-none solution. They lack flexibility and can't be customized to your specific needs. More often than not, data gets exported from these systems and manually manipulated in a spreadsheet to get the reporting that you really wanted.

02

What about industry-specific reporting platforms?

These platforms raise the floor of what's possible from a reporting perspective, but you very quickly encounter the same limitations as before since they are built for a wide audience, instead of being tailored to you.

03

What if I build my own data team?

That would require a significant investment into a minimum of three roles:

  • A data engineer to build the data infrastructure (average salary $127,028).
  • A business intelligence architect to build the reporting infrastructure (average salary $118,275).
  • A business analyst to create reports and dashboards that can answer your business questions with data (average salary $106,257).

That's over $350,000 annually, plus benefits -- a huge amount for an SMB, plus all of the time needed to hire these roles. Besides that, you may not have work to keep them busy 100% of the time, so you're stuck paying for employees that you aren't able to fully utilize.

04

How are you able to make business intelligence so affordable?

We accomplish this in two ways:

  • A modern data tech stack is designed to handle customers that require up to petabytes of storage (that's 1 million GBs!) and can have billions of transactions a month. Amazing, but way more than a typical SMB needs. We scale these capabilities back to a level that is appropriate for our customers, making it much more affordable but still incredibly powerful.
  • Our staff flexibly shares time across multiple customers, so they stay fully utilized while you only pay for a fraction of a data team (which can scale up with additional hours if needed).
05

What other costs are there?

In addition to the subscription cost for Minnerva, you are directly billed for the following costs:

  • Data infrastructure: This is based on usage. We can calculate an estimate once we have details about your business and number of systems. Costs typically start at a few hundred dollars per month.
  • Business intelligence licenses (reporting software): Based on the software chosen; as low as $3/user/month
06

Is my data safe?

The data analytics platform that we build is specific to you, and always 100% separate from other customers so there is never any sharing of data.

The connectors that retrieve data from your source systems are encrypted, as well as the data warehouse where data is stored. The reporting platform allows you to set permissions at the role, team, or user level to restrict what can be seen in dashboards, and downloading of reports can be restricted.

07

Is there a limit to how many systems that can be integrated?

There is no limit, although you may choose not to integrate a system if the data is not needed in automated reporting (and save money)!

08

What technologies do you use?

We use market-leading technology that powers the largest companies in the world: Amazon Web Services for data infrastructure (with backups and version control), and a variety of options for visual analytics including Tableau & QuickSight.

09

How do I make data and reporting requests?

You'll get access to a customer service portal where you can submit requests, track progress, and keep an eye on how much monthly consulting time has been used. You can also email us directly, or schedule a meeting to discuss by phone.

10

What if I need more consulting time in a month?

No problem! Additional time is $200/hour.

11

What happens to my data if we stop using Minnerva?

You always own the data, the data warehouse, and all reports that have been created. Our access to your data platform is shut off.

12

What experience does Minnerva have?

The Minnerva team has experience at enterprise technology companies such as Amazon and Google, as well as startups (with successful exits) across a diverse set of industries such as: fintech, digital advertising, restaurant & hospitality (including Michelin-starred fine dining), healthcare, real estate, and more. We blend technical skills with business knowledge to produce insights that make an impact.

Advanced analytics and business intelligence, finally within reach for SMB